Logo — Misuse
The following applications are not permitted and damage brand integrity.
Do not stretch or distort
The logo must never be altered in its proportions — neither stretched nor compressed horizontally or vertically.
Do not rotate
The logo must not be displayed rotated or tilted. The orientation is always horizontal.
Do not recolor
The brand colors of the logo must not be changed. In particular, the orange icon must not be recolored to other colors.
Forbidden
- No gradients on the icon
- No blue, green, red or other colors
- No transparency reduction below 100%
Do not add effects
The logo must not be enhanced with effects:
- ❌ No shadows (drop shadow, box shadow)
- ❌ No outlines (outline, stroke)
- ❌ No 3D effects or bevel
- ❌ No blur
- ❌ No textures or patterns
Not on busy backgrounds
The logo must not be placed on photographic backgrounds, patterns or textures that impair legibility.
Best Practice
When in doubt, use the logo on a white or solid dark background.