Brand Guide

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BAUER GROUPCorporate Identity & Brand Guide

Binding design guidelines for consistent brand communication — digital, print and accessible.

Quick Start
Color System
Downloads
BAUER GROUP Logo
🏷️

Logo & Trademark

Logo variants, clear space, minimum sizes and binding usage rules for all media.

Open logo guidelines

🎨

Color System

Primary color Orange (#FF8500), gray scale, semantic colors and accent colors — with HEX, RGB, CMYK and Pantone.

View color palette

✏️

Typography

Type hierarchy, weights and system font stack — cross-platform without external dependencies.

View typography rules

🧩

UI Components

Buttons, badges, forms and cards — consistently designed in the BAUER GROUP design system.

Open component library

📷

Photography

Photo style, image composition and color treatment — authentic, professional and brand-compliant.

View image guidelines

🔊

Audio Identity

Sound logo, soundscape and acoustic guidelines for videos, presentations and phone systems.

View audio guidelines

📱

Digital Media

Social media templates, web banners, email signatures and newsletter layouts.

View digital templates

♿

Accessibility

WCAG 2.1 AA/AAA compliance with verified contrast ratios and recommendations for all color combinations.

Check accessibility

🖨️

Print & Production

CMYK color values, Pantone PMS 144 C spot color, paper recommendations and print specifications.

Open print specifications

About This Brand Guide ​

This guide defines the complete corporate identity of BAUER GROUP — from visual identity through photography and audio identity to digital media and print production. It serves as the binding reference for all internal and external communications.

Note: For questions about applying these guidelines or for approvals, please contact the brand team.

Documentation licensed under CC BY-NC 4.0 · Code licensed under MIT

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